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Archive of: November, 2020

How to perfect a content marketing strategy

27 November 2020

In 2020, 70% of marketers are actively investing in content marketing, so that means a lot of content is being produced. With so much competition, it’s important to develop a strong content marketing strategy to ensure your brand rises above the rest. Planning ahead to ensure key messages, events and offers are communicated in a timely manner, while being clear and attractive to the customer will ultimately result in a higher marketing success rate for your business. Here are some tips to perfect your content marketing strategy.

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Why an effective communication strategy is essential for any business

16 November 2020

“Communication is the key” is a common phrase in the business world - and that’s because it really is true! Without quality communication in all levels of your business, it can be difficult to advance your business to the next level and you may find yourself falling short on your expected customers and sales. Business is all about developing relationships, which means strong communication is a key component to your marketing. Here are some reasons why you need to start planning your communication today!

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Digital marketing strategy: Where's the value?

02 November 2020

With a reported 87% of UK residents making an online purchase in 2020, ensuring your digital marketing is on point should be a key factor in your entire business strategy.

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